Wedding Industry Insider Podcast

WII 090: Gretchen Culver Dares You to Make Your Life Better with Automation

For most of us, the biggest problem with automation is finding the time to set it up. 

That’s why it can help to switch your thinking from all or nothing to one thing at a time.

And today’s guest, who owns not one but three companies, encourages you to start by automating just one system in your business. She’s convinced that it will save you time, return the investment, and be what your clients want.

So, be sure to tune in for this podcast episode!

Gretchen Culver is the Owner and Creative Director of Rocket Science Events, a planning, design, and production company in Minneapolis. Additionally, she is the owner of two other companies that she began in response to the COVID-19 pandemic: Minne Weddings and Moon & Star Events. She previously co-founded The Small Wedding Society and is both an industry coach and national speaker.  She is further recognized for her award-winning work in Special Events’ “30 Under 40 to Watch” and BizBash’s “500 Most Influential Event Pros”. BRIDES and Martha Stewart Weddings also list her as a top planner.

In this episode, Gretchen talks about how automating even one aspect of your business will not only help you stay relevant in today’s market but also will free you up for better experiences and more opportunities. Plus, she shares the impact of connecting with industry peers and being herself.

Here are some of the key points that Gretchen discusses:

  • How she used the pandemic as an opportunity to launch 2 new businesses
  • Why she still loves weddings because of how they create lifelong memories
  • Why it’s important to realize that a network is fundamental to success (and how she built hers)
  • The way that being authentic draws the clients that resonate with you 
  • The automation advice that she gives small business owners
  • Her #1 piece of advice for wedding professionals

To hear Gretchen’s interview, you can press the play button above. And be sure to subscribe to our podcast in iTunes.

We want to say a special thank you to Gretchen for sharing these insights with our Timeline Genius community.

Please take this information, act on it, and carry on the journey toward fulfilling your dreams!

Show Notes: