The Planner’s Edit – How Much AI is Too Much?

We know AI is here to stay, and it can give you loads of support to run your business like a true CEO. 

But is there a point where you might be using AI too much? Should you feel bad about using artificial intelligence to run your business?

As a wedding planner, I try to use AI thoughtfully and sparingly. But for other pros, it’s the power behind their growth. 

I’m still figuring out how AI works into my business, but in my hesitancy, I’ve fallen behind the times. I’m working more than I need to, spending less time on the things I love doing. 

So let’s look at this together. Are there good and bad sides to using AI as a wedding planner? And let’s start a greater conversation about how the wedding industry can use AI in a way that makes a positive impact. 

The Good? More Time Freedom

At Timeline Genius, we have long harnessed the power of AI to create better wedding day timelines in a fraction of the time. We’ve loved seeing how this transformed wedding planning businesses and gave entrepreneurs more time to do the work they’re passionate about. 

Not only that, but it gave you all a better work-life balance. No more hours behind a computer, fine-tuning itineraries, manually shifting the schedule, and creating individual reminders for everyone.

The time we’re saving with AI has empowered us to get out there, make connections, and enjoy life a little more. 

The Bad? Getting Too Hands-Off in Your Business

When you hire someone to help run your business – whether this is a team member or a freelance consultant – you still maintain some level of oversight, right? You want to make sure they’re staying true to your goals, doing the work correctly, and maintaining your standards as a business owner. 

AI requires a similar kind of oversight. AI makes mistakes, it provides generic results, and it requires training to meet your standards. 

If you’re relying on AI for your daily operations, you can’t just run on autopilot. You need to understand the work it’s doing, reviewing it for accuracy and constantly ensuring it’s up to your standards. 

Otherwise, you may end up with big mistakes, unhappy clients, or more work as you clean up its mess. 

The Good? A Better Client Experience

When you free up your time and improve your workflow, your clients reap the benefits. They get a more present and creative planner. 

An AI-powered workflow can support your unique and sought-after approach to weddings. And best of all? Couples are willing to pay more for a better experience. 

So, make more space for the work you do best, streamline the things that don’t need constant oversight, and start charging your worth!

The Bad? Using AI Just for the Sake of Using it

Most forward-thinking entrepreneurs play around with AI to see what it’s capable of. In doing so, you may discover new ways that it can improve your workflow and the client experience. 

But, there’s also a pitfall many wedding planners find themselves in. You may be spending too much time having AI do work that’s not necessary. 

If you’re wasting time asking AI for unnecessary graphics, overly detailed reports, or creative inspiration that you can find elsewhere, it may be time to step back and reassess how you can use AI to better serve your business. 

Are You Using AI Enough?

AI can empower you to be a better wedding planner, but there may also be a line where you may be overusing it – or misusing it. Ahead are a few signs you may need to level-up your AI use, or tone it down a bit. 

5 Signs You’re Not Using AI Enough

• You’re bogged down by “busy work” that can be automated
• You feel like you’re falling behind on the latest wedding trends and marketing strategies
• Your profits don’t align with the value of your time
• You’ve totally sworn off AI instead of learning how to use it responsibly
• You understand how AI works and are ready to use it more

5 Signs You’re Using AI Too Much

• You’re using AI to help prep for weddings, and you arrive feeling unprepared and overwhelmed by details
• You’ve become disconnected from your clients and community as you automate emails and social media correspondence
• Clients and vendors are catching mistakes because you didn’t review AI’s work
• You use AI for creative ideas and brainstorming so much that you’ve stopped using your own creativity
• You have a nagging feeling you’re becoming overly reliant on AI