Wedding Industry Insider Podcast

WII 090: Gretchen Culver Dares You to Make Your Life Better with Automation

For most of us, the biggest problem with automation is finding the time to set it up. 

That’s why it can help to switch your thinking from all or nothing to one thing at a time.

And today’s guest, who owns not one but three companies, encourages you to start by automating just one system in your business. She’s convinced that it will save you time, return the investment, and be what your clients want.

So, be sure to tune in for this podcast episode!

Gretchen Culver is the Owner and Creative Director of Rocket Science Events, a planning, design, and production company in Minneapolis. Additionally, she is the owner of two other companies that she began in response to the COVID-19 pandemic: Minne Weddings and Moon & Star Events. She previously co-founded The Small Wedding Society and is both an industry coach and national speaker.  She is further recognized for her award-winning work in Special Events’ “30 Under 40 to Watch” and BizBash’s “500 Most Influential Event Pros”. BRIDES and Martha Stewart Weddings also list her as a top planner.

In this episode, Gretchen talks about how automating even one aspect of your business will not only help you stay relevant in today’s market but also will free you up for better experiences and more opportunities. Plus, she shares the impact of connecting with industry peers and being herself.

Read More “WII 090: Gretchen Culver Dares You to Make Your Life Better with Automation”

Wedding Industry Insider Podcast

WII 089: Savannah Kilpatrick and Brooke Bowenschulte Empower You to Try New Tech Options for Wedding Planners

Do you want to use software programs in your business yet aren’t sure how? Are you using certain apps but want to try something new?

Maybe you’re hesitant to leave what generally works or are worried about onboarding. Perhaps you feel strapped on time. 

In fact, we understand the reasons. We know it’s an investment to try new tech options. And that’s exactly why we’re using this episode to talk about what you can do to get the most out of technology for your business!

So, be sure to tune in!

Savannah Kilpatrick is the Director of Operations for Timeline Genius, a smart software that creates customized wedding day timelines. Savannah began her industry career after interning with CeCe Todd and ultimately launching her own wedding planning and floral design company. She was also previously the Director of Customer Success at Aisle Planner. Now, she oversees the way that Timeline Genius serves its planners as well as how it executes its #smartwithheart mission.

Brooke Bowenschulte is Timeline Genius’ Account Development Manager. Brooke holds a degree in hospitality management and is herself a Certified Wedding Planner. She was also a former Event Coordinator for the Kansas City Chiefs before working as a Sales Director for a rental company. In her current role with Timeline Genius, Brooke directly demos our software and helps planners learn the specific ways it can support their businesses. 

In this episode, Savannah and Brooke talk about the intersection of the wedding industry and tech software. Specifically, they encourage you to invest in your business by trying out what today’s wedding tech companies have to offer.

Read More “WII 089: Savannah Kilpatrick and Brooke Bowenschulte Empower You to Try New Tech Options for Wedding Planners”

Wedding Industry Insider Podcast

WII 088: Lynne Reznick Brings the Heart of an Educator to Crafting the Client Experience

When we think of weddings, we often think first of the wedding planner. Yet we know that many other vendors likewise contribute to the smooth production of a wedding. In this respect, collaboration is not only key to overall success but also reveals insight from other industry professionals. For example, another person who plays a critical role in how a couple will experience their wedding is the photographer.

And the vantage point of an experienced photographer – regarding what helps planners succeed and best supports couples – is exactly what we’re exploring today.

So, be sure to tune in for this podcast episode!

Lynne Reznick is the owner of Lynne Reznick Photography, a wedding photography company serving couples across New England and Upstate New York. As a former high school history teacher, Lynne draws on her educator’s heart and love of photography as she captures each couple’s unique story.  In addition to launching an online course for wedding professionals, she is a featured speaker at Wedding MBA. Her work has also been showcased in numerous publications, including Rangefinder, The Knot, and Amber & Muse

In this episode, Lynne talks about the way that she uses education to serve couples and to cultivate better client experiences.

Read More “WII 088: Lynne Reznick Brings the Heart of an Educator to Crafting the Client Experience”

Wedding Industry Insider Podcast

WII 087: Nora Sheils Gives You a System for Building Your Team

Do you know the business strategy tip that we hear time and again? It’s having the right people around you supports your success.

That’s why we’re kicking off 2022 with a re-issue of one of our top episodes on team-building (plus an exclusive code for Rock Paper Coin)!

Enjoy!

Read More “WII 087: Nora Sheils Gives You a System for Building Your Team”

Wedding Industry Insider Podcast

WII 086: Aleah and Nick Valley Encourage You to Be a Student of Everything

Everyone knows that a live event is challenging precisely because there is no re-do.

So, how do you really prepare for all variables? According to this husband-and-wife team, the answer is to learn from everyone and everything. 

Want to hear more? Be sure to tune in for this podcast episode!

Aleah and Nick Valley are the founders of Valley & Company Events, an inclusive event planning and design house. With nearly 20 years of experience, they have been recognized as top wedding planners in the world by Harper’s BAZAAR, Martha Stewart Weddings, and BRIDES. Additionally, they have been featured in countless publications, including TOWN & COUNTRY and Better Homes & Gardens. They are also nationally-recognized industry speakers and co-authors of the best-selling book Storied Weddings.

In this episode, Aleah and Nick explain how knowing the nuances of both events and people prepares you to seamlessly solve the unexpected. Specifically, they share why success in event planning starts with being a student of everything.

Read More “WII 086: Aleah and Nick Valley Encourage You to Be a Student of Everything”

Wedding Industry Insider Podcast

WII 085: Dixie Bagley Talks about How to Say “no” and Stand Your Ground

If you find it hard to say no, then you’re not alone. Especially in the event industry, it can be difficult to set boundaries, even when you deserve them. 

That’s why this guest shares the powerful way that she determines what she wants and says “no” when something isn’t right for her. 

Want to hear how you might apply the same strategy?

Be sure to tune in to this podcast episode!

Dixie Bagley is the Founder of The Southern Wedding Collective, a boutique online wedding marketplace, as well as Dixie Lee Events & Designs, an event coaching and consulting firm.  Additionally, she owns the wedding venue The Farm and co-owns a bakery called The Sweet Bar. She is also a certified wedding planner, mentor, and national speaker.

In this episode, Dixie talks about why it’s critical to say no to what isn’t right for you. Specifically, she shares how she gets clear on her no list in advance and effectively sets her boundaries. Ultimately, she explains how this approach benefits her business and creates the space for new opportunities.

Read More “WII 085: Dixie Bagley Talks about How to Say “no” and Stand Your Ground”

Wedding Industry Insider Podcast

WII 084: Alison Laesser-Keck and Bryan Keck On the Driving Force of Hospitality

For this planning-duo couple, a background in hospitality reinforced deeply held beliefs in the value of service and of kindness. In fact, it led to developing the confidence that allowed them to make critical decisions for their company that ultimately paid off.

Want to hear how you can apply these principles to your own wedding planning business?

Be sure to tune in to this podcast episode!

Alison Laesser-Keck and Bryan Keck are the owners of Alison Bryan Destinations, a high-end wedding planning company. Alison serves as Event Producer & Creative Director while Bryan manages operations as Director of Events & Travel. In addition to their extensive hospitality experience, they have produced weddings globally since 2008. For their work, Alison Bryan Destinations is named one of the best wedding planners in the world by Vogue, Elle, Harper’s Bazaar, BRIDES, and Over The Moon.

In this episode, Alison and Bryan share the way that they approach wedding planning from a place of being all-in. Specifically, they address the way that serving others and treating everyone with kindness leads to choosing couples who trust them to take the risks that create an elevated experience. Above all, they share why hospitality is their driving force. 

Read More “WII 084: Alison Laesser-Keck and Bryan Keck On the Driving Force of Hospitality”

Wedding Industry Insider Podcast

WII 083: Troy Williams on the Role of Artistic Intuition in Designing Moments Your Guests Will Feel

Whether it’s a detail designed for the guest of honor or one sitting off to the side, this industry leader says the key to producing events that keep people talking is to bring joy to planning each moment the guest will experience.

To hear more, be sure to tune in to this podcast episode!

Troy Williams is the Principal + Event Designer at Simply Troy Lifestyle + Events, where he designs and produces events for celebrity, corporate, social, and charity clients. With over 20 years of industry experience, his background includes working as a Senior Publicist for Warner Bros. Pictures on over 450 premieres and special events. He is also a national speaker, television host, and lifestyle expert. Additionally, he was recognized in BizBash 500 Most Influential Event Professionals, and he is listed as a top wedding planner by Harper’s Bazaar, PartySlate, and Brides.

In this episode, Troy talks about the roles that gratitude, kindness, and intimate details play in designing events filled with unforgettable moments. Specifically, he says to listen to your intuition so that what you create will be authentically felt by others. 

Read More “WII 083: Troy Williams on the Role of Artistic Intuition in Designing Moments Your Guests Will Feel”

Wedding Industry Insider Podcast

WII 082: Lindsay Landman Shares Her Handbook for Scaling Your Wedding Planning Business

Is expanding your business one of your goals? Do you want to learn more about how to do it? According to this guest, the first step is to figure out the numbers that reflect not only where you’re at but also where you want to go.

So, be sure to tune in for this podcast episode!

Lindsay Landman is the President and Creative Director of Lindsay Landman Events, a planning, design, and production firm that executes events in New York and around the world. Celebrating its 20th anniversary in 2021, Lindsay Landman Events has its own complete in-house production team, as well as headquarters in both New York and California.  BizBash even named Lindsay in The BizBash Top 1000 People in the U.S. Event Industry.  She also has been recognized as one of the world’s best wedding planners by VOGUE, Harper’s BAZAAR, and BRIDES.

In this episode, Lindsay challenges common misconceptions about pricing and explains why scaling requires more than booking a client with a larger budget. Specifically, she breaks down what you can do to successfully scale your wedding planning business.

Read More “WII 082: Lindsay Landman Shares Her Handbook for Scaling Your Wedding Planning Business”