Wedding Wisdom

Getting Organized With Wholesale

By Audrey Isaac, 100Candles.com

 

Establishing wholesale relationships is a great way to improve the profitability and service of your event company. It’s a brilliant win-win situation. You can provide couples with the products that they would have to research and buy elsewhere, saving them time and effort. Meanwhile, you increase and diversify your revenue. Don’t worry. The process isn’t complicated, but you do need to do your research, keep yourself organized and stay on top of your responsibilities to make it work.
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Business Tips

Three Ways To Market Yourself At Wedding MBA

 

Will you be joining the thousands of wedding industry leaders attending Wedding MBA 2017 in Las Vegas? Along with the celebrity speakers, cutting-edge technology, and hours of sage business advice, another valuable aspect Wedding MBA is the chance to get to build your network by meeting new vendors and planners, and by strengthening relationships with those you already know! Make the most of that time with the following tips:
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New Feature

NEW FEATURE: Customize Headers for Non-Wedding Timelines and Other Needs

When you’re creating your timelines, we know how important it is for you to be able to customize the content and style to your own personal liking.

With this in mind, we just rolled out a new feature that will let you edit the headers for the various sections of your timelines.

For example, if you’re doing a timeline for a corporate event or for a bar mitvah, you can change the “Wedding Party Contacts” header to say, “Event Guests”.
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Wedding Wisdom

Setting Client Boundaries

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expert-with-trends-bride-groom-feet

By Emily Sullivan, Emily Sullivan Events

There aren’t too many industries as deeply personal as event planning, and wedding planning in particular. Our clients are anticipating once-in-a-lifetime events. They are excited, overwhelmed, and fully committed to their celebrations, and they expect their planner to be the same. In the wake of their enthusiasm, they can lose sight of the customary business-client relationship. It is the planner’s responsibility, in all cases, to set appropriate boundaries for clients to both maintain order to ensure that we keep feeling personal satisfaction in the work we do.
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Wedding Wisdom

Ways to Cultivate Relationships with Vendors

By Leah Weinberg, Color Pop Events

 

As a wedding planner, people naturally assume that the couple is my only client and that my sole focus is to make the couple happy. But honestly, I approach my services with a bigger picture perspective. When most of my business comes from word of mouth referrals, it’s not enough just to impress the couple. I’ve got to wow their families and their guests, and most importantly, I’ve got to shine for my fellow vendors working the wedding with me. In short, if you want to excel as a wedding planner, treat the other wedding vendors like a client.
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Wedding Wisdom

Building Wholesale Relationships to Increase Your Bottom Line

By Audrey Isaac, 100Candles.com

When your business is running efficiently, your marketing and pricing are just right, and your team is top-notch – so, what’s next? What options do you have for increasing revenue and pushing your bottom line to the next level? It’s time to build profitable wholesale relationships.
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