By Audrey Isaac, 100 Candles
Photo by Nine Köpfer
Events professionals are expert forecasters – we check the weather weeks in advance (and then hourly!) in anticipation of our clients’ celebrations. We scan social media and the interior design and fashion industries to keep up with the latest trends. The same should be true for your business. Regularly analyzing your potential for income, anticipated expenses and your ability to weather crises can be the key to surviving tough times and capitalizing on the great ones.
READ MORE “Adding Forecasting to Your Workflow”